The Good, The Bad and The Ugly: Rue Issue Six

Is it just me or has the Rue hype passed? Don't get me wrong, I think the girls behind Rue are really lovely and I am in awe of how much they've achieved in the last year. But after six issues, we are still left with the same discombobulated (yes, it's my fancy word of the day, look it up!) magazine, that tends jumps from one bit to the next...

Are they a shelter mag? Or is it about fashion; food; travel; or is it just a pub to show off their friends and contributors? (By the way, hats off to shortening that last section and shifting it to the back of the mag!)

On the one hand, I have no doubt that Rue will continue to deliver bi-monthly loveliness like this:

And this:

And this:

But I continue to be slightly confused by things like these:
 

Or these:

And I am disappointed by the fact that I still find images like these:

Surely they know that this is basically a close-up of an Ikea frame... Grand designs? I think not...

Lack of styling and object-editing, especially on the left hand counter... Is that a collection of chickens?

 Feels very showroomy... Yawn.

The image is blurry and has light spots...

So I would love to know, am I the only one? What did you think of this month's issue? Did you love it or loathe it? I enjoyed it, no more no less...

Maybe I have high expectations. I know just as well as anyone how hard it is to create a style and a voice for something as simple as a blog, let alone tackling an online mag with no print experience! But I am still eagerly awaiting for Rue to find its voice.

And I will not give up. I still kind of like the damn mag...